livealytics Blog: footfall analytics

Case Study: Street Art Festival Chur 2021

05 Jul 2021, 10:19

On the weekend of 19/20 June, the second edition of the open-air art event Street Art Festival...

KPIs for live marketing

27 May 2021, 14:49

Trusting your gut/instincts is great as long as everything is going well. If you want to be able...

How can brand owners measure their live marketing performance?

18 May 2021, 13:53

Whatever the exact marketing strategy of a brand owner is, the main goal usually is the...

Case Study: Rivella Snowball Champ

06 May 2021, 13:39

The Snowball Champ is a live marketing activation by Rivella in various partner ski resorts,...

Analytics for agencies - Live marketing agencies & footfall analytics

20 Apr 2021, 15:14

Live marketing/event/promotion agencies (from here on referred to as live marketing agencies)...

How to Measure Footfall - Overview of Different Technologies

09 Apr 2021, 13:51
Footfall is defined as the measurement of people entering a particular facility/location,...

Understanding footfall analytics?

22 Mar 2021, 10:50

In the online world, it is very common for companies to use web analytics tools as for example...

Corona-Krise als Chance zur Digitalisierung im Live-Marketing?

05 Mar 2021, 10:07

Die grundlegenden Sicherheitsbestimmungen beziehen sich auf eine maximale Anzahl von Personen...